What we check
Six checks on every page, in one pass
Your link is still there
We read the page and find every link pointing to your domain, including your subdomains.
Dofollow or not
We read nofollow, sponsored and ugc on each link, plus any page-wide robots rule.
Google can index the page
A noindex tag or an X-Robots-Tag header means the page, and your link, will not count.
The page still exists
Pages that now return a 404 or 410, or redirect to the homepage, are flagged.
Where the link sits
In the article itself, or in the navigation, header, footer or a sidebar.
The anchor text
The exact words that link to you, so you can see when an editor changed them.
Statuses
What each result means, and what to do next
A backlink only helps when three things are true at once: it is on the page, it is followable, and Google is allowed to index that page. Each status tells you which of the three broke.
- Live
Dofollow link on a page Google can index.
Nothing to do. This link passes value. Check it again next month.
- Nofollow
The link is there, but tagged nofollow, sponsored or ugc.
It can still send visitors, but it passes little or no ranking value. If it was meant to be an editorial link, ask the publisher whether the attribute was added by mistake.
- Not indexed
The link is there, but the page asks Google not to index it.
A link on a noindex page is unlikely to help your rankings. Ask the publisher whether the noindex tag is intentional.
- Link missing
The page loads, but your link is no longer on it.
Send the publisher the page address and your original link, and ask for it back. If it was removed on purpose, replace it with a link from another site.
- Page gone
The page returns a 404 or 410 error.
The page was deleted or moved. Ask the publisher to redirect it to a page that keeps your link, or replace the link.
- Couldn't check
We could not read this page automatically.
Open the page and look for your link yourself.
Backlink management
How to manage your backlinks without a spreadsheet habit
- 1
Keep one list
Track every link in one place: the page, the page it points to, the anchor text, the date it went live and what it cost. Paste that list here whenever you want a status check.
- 2
Check on a schedule
Monthly is enough for most sites. Check new and paid placements more often in their first months, while the publisher is still editing the page.
- 3
Act within a week
When a link drops, email the publisher with the page address and the original link. Many removals are accidents: a redesign, a CMS migration, an editor tidying up old posts.
- 4
Replace, don’t chase
If a link is not back after one follow-up, spend that time earning a new one. A steady flow of new links matters more than any single one you lost.
Wondering how many links you actually need? Read our guide.
With Outrank
Or never check a link by hand again
Outrank places links to your site inside real articles on blogs with Google traffic, then watches every one of them for you.
- Every placement is verified on the live page after it publishes.
- It is re-checked every 2 days for 90 days.
- If a link drops, the publisher gets 7 days to restore it.
- If it does not come back, your credits are returned automatically.
Placements
856 credits left this month
blog1.example
DR 62
blog2.example
DR 51
blog3.example
DR 44
blog4.example
DR 57
FAQ
Backlink monitor FAQ
Everything worth knowing before your first check.
